revenue
Growth
Leverage analytical, quantitative and qualitative expertise to identify impactful opportunities that drive actionable insights and foster revenue growth for companies.
services
ADVISOR
A confidant and expert advisor, guiding executive decision-making with a focus on revenue growth and strategic partnerships.
OPERATIONAL STRATEGIST
A key partner to the executive suite, skilled in devising and implementing solutions to complex challenges, streamlining sales operations, and driving efficiency.
REVENUE LEADER
A fractional CRO/COO with a stellar track record in building, leading high-performing sales and revenue operations teams, collaborating with top industry partners to achieve outstanding results.
TECH STACK & ORCHESTRATION
- Archetyping, implementing and managing advanced sales technologies, including AI and ML solutions, Web3 to accelerate business growth.
MARKETING & SALES ALIGNMENT
- Understand what the winning recipe and build-out looks like that will create a scalable, winning environment, unique to your business.
GROWTH OPTIMIZATION
- Developing and executing strategies to achieve hyper-growth.
- Leveraging financial expertise to enhance revenue profitability.
Latest real talk:
Embedded Finance – Path Forward
The embedded finance market is set to grow rapidly, but with growth comes the challenge of standing out in an increasingly crowded field. Fintech companies that want to thrive in this environment must rethink their approach to partnerships. By moving beyond basic integration, embracing co-creation, leveraging data, and considering vertical integration, fintechs can create more strategic, differentiated partnerships that drive innovation and unlock new opportunities.
The future of fintech partnerships lies not in simply embedding finance, but in embedding themselves more deeply into the businesses they serve. Those that succeed in doing so will be well-positioned to lead in the next phase of the embedded finance revolution.
knowledge|experience|works
Rethinking Partnerships
As the embedded finance space continues its rapid expansion, the lines between platforms, enablers, and traditional financial institutions are blurring. The projected growth to a $51 billion market by 2026 illustrates the explosive potential of this sector. Yet, with opportunity comes saturation. Every major fintech company is jockeying for position, forming partnerships, and embedding services in the same industries, often with the same strategic objectives. In a market so crowded, how can these partnerships evolve to maintain relevance and foster genuine innovation?
Navigating Revenue Growth
Navigating Revenue Growth in Challenging Times:
A Blueprint for SMBs and Enterprises
In today’s turbulent economic landscape, the path to revenue growth for small-medium businesses (SMBs) and enterprises is increasingly fraught with challenges. Inflation, supply chain disruptions, evolving consumer preferences, and the lingering aftershocks of the pandemic have created an environment where traditional growth strategies are no longer sufficient. As a seasoned leader with extensive experience across various industries, I’ve witnessed firsthand the transformative power of strategic adaptation. Now, more than ever, businesses must rethink their approach to growth. Read on and find out how to do it!
power of a brand
Why Your Identity Matters More Than Ever
In an era where consumers are bombarded with choices, the strength of your brand is what sets you apart from the competition. Your brand is more than just a logo or a tagline—it’s the essence of your business, the promise you make to your customers, and the reputation you cultivate in the marketplace. In 2024 and beyond, as market conditions remain volatile and consumer behaviors continue to shift, the importance of a strong, cohesive brand cannot be overstated.
As someone who has navigated the complexities of brand building across various industries, I can tell you that your brand is your most valuable asset. It’s what drives customer loyalty, commands premium pricing, and ultimately fuels growth. But creating and maintaining a strong brand in today’s fast-paced, ever-evolving market requires deliberate effort and strategic action.
Here are ten actionable steps companies must take to ensure their brand not only survives but thrives in the current landscape.
Mastering the sales cycle
Optimizing Your Process for Maximum Revenue Impact
The sales cycle is the heartbeat of any business. It’s where leads turn into opportunities, opportunities into deals, and deals into revenue. Yet, many companies struggle to streamline this process, leading to missed targets, wasted resources, and frustrated teams. As someone who’s spent years fine-tuning sales processes across industries, I’ve seen how a well-oiled sales cycle can be the difference between stagnation and significant growth.
In this article, I’m going to focus on a specific, often overlooked aspect of the sales cycle: the qualification stage. Getting this stage right can drastically improve your sales process, drive higher conversion rates, and ultimately boost your bottom line. I’ll also outline key performance indicators (KPIs), objectives and key results (OKRs), and the importance of dashboard metrics to ensure you’re tracking your progress effectively.
Why Work With Me ?
Over 20 years of experience in leadership roles across various industries, including technology, finance, and sustainability. My hands-on approach and strategic mindset have consistently delivered exceptional results in revenue growth and business development.
What Sets Me Apart ?
With a proven track record across diverse industries, Julien Phipps has consistently driven substantial revenue growth and strategic advancements. At a leading fintech marketplace, he established a partnership division that transformed business operations. He achieved significant growth in SMB credit and lending and led revenue expansion in the SaaS industry. His expertise in sales operations and strategic partnerships has benefited major enterprises, including Fortune 500 companies. Julien spearheaded pre-sales and business solutions in the technology sector, enhancing market presence and driving significant annual revenues. His leadership in sustainability earned top regional sales recognition, while revitalizing a prominent business chamber resulted in increased activity and engagement. Additionally, he enabled hyper-growth for pre-IPO and pre-acquisition stage companies, driving substantial increases in customer bases and financial exchange volumes. Julien is known for finessing sales and revenue growth, often working with and deal-making alongside major industry leaders.
About Julien
“The best way to predict the future is to create it.” – Peter Drucker
Julien Phipps is a dynamic leader with over 20 years of transformative experience, driving $100M+ in revenue growth across technology, finance, and sustainability sectors. Mentored by industry titans from Andreessen Horowitz and other top thought leaders, Julien has collaborated with elite leadership groups to spearhead innovative strategies. Having experienced several exists and acquisitions, Julien is well versed in building out strategic visions that have been able to multiply SaaS revenues, expanded market reach, and secured multi-million-dollar partnerships. Known for turning challenges into lucrative opportunities, Julien is a sought-after advisor who consistently delivers game-changing results in the competitive business arena.